meet the team


We’re stratesigners…

One part strategy; one part design. We’re a team of passionate dreamers and doers with the in-house skills to turn your idea into a tangible, sellable brand.


Flourish Collaborative offers strategy, design, and experience to forward-thinking brands.


Erica Kelly

Co-Founder, Chief Creative

Erica's interest in crafting personalized experiences began with an Interior Design degree at the Savannah College of Art and Design (SCAD). It was there that she honed her graphic skills and later applied them to a local design studio with a focus on branded environments. After working with several brands looking to instill their values into a physical environment, Erica discovered her true passion of the brand discovery phase; that is, helping creative business owners dive deep into their purpose well before it manifests itself into a logo mark or retail space. She brings that same cohesive thought process to the table at FLOCO, offering tangible strategies on how creatives can build a lifestyle brand from the inside out. When not at the office, she’s likely in a different zip code; making new discoveries and taking note from cultures other than her own.


Caty Cote

Co-Founder, Head of Interiors

Caty started earning her design stripes as a teenage intern for a high-end residential interior designer in New York City, learning the ropes while hauling totes of fabric and (gratefully) being present during all aspects of the design process. After graduating from SCAD, Caty decided to claim Savannah as home and has become a part of its growing design community. Flourish is able to use Caty's experience as a thoughtful design curator as a foundation towards forward-thinking interiors that pair well with the brands they belong to. When she's not #realtalking with Erica, Caty is either creating the perfect cocktail or singing jazz standards to her crazy dog, Duke Ellington.


Serena Raynard

Content Strategist